Only gradually have we, at ShareHunter, become aware of the difference that exists between what a lot of people say they want when it comes to investing in stocks and shares for profit and what they really need.
Our increasing awareness of this growing problem, one that is constantly casting many an investor onto the financial scrapheap, shows that there is fault on both sides. The companies that provide all of the ‘hot tip’ hype are, of course, milking the unaware investor for as much as they can; but the other side of the coin is that not all investors are genuine seekers of truth either – many of those who subscribe to the cheaper ‘hot tips’ are not disciplined investors at all but are just plain greedy and want to make a fast buck to boast about.
There are innumerable ‘hot stock’ type services available over the internet but very few of them actually provide a service that will allow a subscriber to profit from following the tips. All of them provide, or purport to provide, the latest ‘top share tip’ but few, very few, offer anything like a back up or risk control service to support the subscriber as he or she tries to make money from the stock market.
It is a salutary fact that nearly 90% of individuals who try to make money trading in stocks end up not just losing but losing nearly all of their available capital. Some, of course, are just plain unlucky; yes, there is a large element of luck involved in timing an entry into the market for the first time. But when it is discipline and knowledge that dictate the accrual of profits the hyped investor is left very much on his own. Most investors action their ‘hot tips’ without any concept of when to take their profit or how to protect the downside.
Most tipster companies are just after the fast buck so they charge little and promise much; they want your email address so that they can sell more to you later – often at an higher price (by promising you something close to the moon) and they need new subscribers all the time in order to replace those who fall by the wayside having lost all of their seed-corn trading capital on the bum-steer stock tips.
Then again many who subscribe to these cheapo tipsheets do not want to be bothered learning how to invest properly; they actually want to be hyped up, they enjoy it, they think that because someone has provided a ‘hot tip’ that it is bound to make money. The greater the hype the more they are sucked (and suckered!) in. Such people do not understand or even want to know what it takes to be a successful investor on the stock market.
ShareHunter is one of the very few companies that provides a ‘cradle to grave’ type share alerts service where not only is the original stock alert carefully identified and analysed (from big, liquid stocks, not hard-to-sell small cap or AIM stocks) but also where stop-loss and profit-protection prices are provided and continually updated so no subscriber is left alone without professional and successful back up. In turn this means that ShareHunter does not seek subscribers through hype but provides a genuine service based on trading expertise and experience. Promises of great riches are not made – even though that may be the end result!!
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